What's the difference between a beautiful website and one that converts well?

New store owners usually think about conversion rates the LAST, but it's the one thing that can have the most detrimental effect on their sales.

We audit a lot of Shopify stores and find that they average less than 1% conversion rate.

When you increase your conversion rate by 1%, you double your sales without doing anything extra.

  • Don't just focus on traffic and marketing...
  • Don't waste money on more traffic - fix your store first.
  • Upskill yourself with in-demand skills in Conversion Rate Optimization.

For a quick introduction to Conversion Rate Optimization, sign up now for our new Masterclass 'Become Better at Conversion Rate Optimization in One Hour'.

Who is this Masterclass for?

  • This is a great masterclass for Ecommerce Merchants who struggle with conversion rate optimization and are ready to elevate their game.

  • This Masterclass is for seasoned Digital Marketers who want to learn how to optimize the customer journey and user experience of online store visitors to drive more sales and revenue

  • It is also for Ecommerce Managers who want to keep increasing the conversion rate of their websites and beat the competition.

If you're looking to up your conversion rate, join this Masterclass.

When you join today you get:

  • In this Masterclass, we'll show you how to create your (simple) custom game plan for optimizing your online store for a higher conversion rate.

  • You'll also get access to the Conversion Optimization Principles PDF Worksheet.

  • We'll even give you access to my 25 winning ecommerce subject lines to skyrocket your email open rates

  • Not only that but you're even going to get our training on how to hack your Shopify 404 error page for more sales.

  • As if this offer wasn't already a no-brainer, you'll even get access to our Conversion Optimization Community for smart Shopify store owners (great for networking & up-leveling).

Any one of these things can move the needle immediately for your business, and our experience is that ONE of these is going to resonate with you and stand out as the BIG opportunity for you specifically.

Delivered instantly. Start watching in the next 2 minutes.


  • 6 Videos

  • 0 Quizzes

  • 0 Worksheets

  • 0 Files

  • Introduction

  • Part 1 - Conversion Optimization Principles

  • Part 2 - Conversion Rate Optimization Process

  • Part 3 - Optimize Key Elements of your Site/Pages I.

  • Part 4 - Optimize Key Elements of your Site/Pages II.

  • Bonus: How to hack your Shopify 404 Page

  • Bonus: Conversion Optimization Principles Worksheet

  • Bonus: 25 Winning Copy-and-Paste Ecommerce Email Subject Lines

  • Download: Presentation Slides

  • Conversion Optimization Community & Masterclass Course